Picture this: you Google your business and nothing shows up. No news, no reviews, no press, just silence. For brands that ignore PR and press, this isn’t some distant worry—it’s their near…
Category: SEO Strategies
Obsession of AI
Wondering why your traffic from Google is shrinking—even though you’re still working hard on SEO? It’s because the game has changed: AI search isn’t just about keywords anymore, and ranking #1 doesn’t…
Prompt Discovery Index™: The Competitive Advantage Every Brand Needs in the AI Era
A New Era of Visibility: Keywords + Prompts Together Every major decision today—whether to buy, invest, or partner—starts in one of two places: a search bar or a prompt field. On one…
CES Event Marketing and PR Agency: How To Generate Buzz Around Your Brand at CES 2026
CES 2026 will be the first AI-filtered CES. If your booth doesn’t show up in AI answers, it may as well not exist. Walk into Las Vegas and the buzz will be…
How to Create a PR Strategy That Drives Business — Not Just Headlines
Why “Just Sending Press Releases” Isn’t PR If you still think public relations is about blasting out a press release and hoping someone bites, you’re already behind. That old model, the one…
Mastering the 5 Buyer Awareness Stages for B2B – Duran Inci 2025
The toughest part of business isn’t closing the sale—it’s getting on a buyer’s radar long before they’re even thinking about you. The most successful brands don’t wait for demand to show up….
Why No One Trusts Your Marketing Anymore — And How to Fix It in 2025
Modern buyers are skeptical by default, not curious. They don’t believe your pitch—they’re braced for disappointment. The real marketing breakthrough isn’t grabbing attention, but winning access and trust through transparency, proof, and…
The End of PR as We Knew It: How AI Search Rewrote Visibility, Influence, and Reputation
The shift wasn’t subtle. It was like someone quietly pulled a lever behind the curtain of the internet, and everything we thought we knew about traffic just… changed. For some, it looked…
AI Visibility in 2025: The B2B Playbook for Dominating Answer Engines, Earning Trust, and Filling Your Funnel
There’s a silent crisis happening in B2B marketing—and most brand leaders have no idea it’s already costing them deals. You think you’ve checked all the boxes. You hired the SEO agency, filled…
Answer Engine Optimization (AEO) in 2025: How to Win Traffic, Trust, and Revenue in the Age of AI-Driven Search
If your business still thinks SEO is about ranking blog posts, building backlinks, and hoping for organic traffic to trickle in—wake up. That era is over. I’m not saying this for drama….